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Publish

Publish your book professionally.

Finishing the manuscript is a huge step. Publishing it properly is a different job.

Quill & Reed helps turn a completed manuscript into a professionally edited, designed, formatted, distributed and launched book while you keep control of what you created.

Direct answer

How do I professionally self-publish a book?

To professionally self-publish a book, you typically need to prepare the manuscript, complete any necessary editing and proofreading, create a professional cover and interior, prepare metadata and ISBNs, set up distribution platforms such as Amazon KDP and IngramSpark, review proof copies and then launch the finished book. The author can retain copyright, account ownership and royalties throughout.

The Quill & Reed promise

A book that remains yours.

Your book.

Your copyright.

Your royalties.

Your accounts.

Your audience.

Quill & Reed is paid for the work we do.

We do not need to own your copyright, control your publishing accounts or take a percentage of your royalties to help you publish professionally.

Read Our Promise
  • You retain copyright.
  • You retain your royalties.
  • You retain control of your KDP and IngramSpark accounts.
  • You retain your domain and mailing list.
  • You retain your reader data.
  • You can leave with your files and accounts intact.

What it involves

Publishing is more than uploading a file to Amazon.

A professionally prepared book can involve a lot of separate work. Not every author needs every service. We recommend only what is genuinely relevant to your book.

  • Manuscript assessment
  • Editing
  • Proofreading
  • Cover design
  • Interior design / typesetting
  • Ebook preparation
  • ISBN
  • Metadata
  • Pricing
  • Retailer categories
  • Keywords
  • Proof copies
  • KDP setup
  • IngramSpark setup
  • Publication checks
  • Launch planning
  • Author platform
  • Ongoing marketing

The complete process

From finished manuscript to published, launched book.

  1. Stage 1

    Review

    Review the manuscript and publishing goals.

  2. Stage 2

    Refine

    Make sure the manuscript is ready.

  3. Stage 3

    Design

    Design the book.

  4. Stage 4

    Prepare

    Prepare the book for publication.

  5. Stage 5

    Publish

    Publish the finished book.

  6. Stage 6

    Launch

    Give the book a proper launch.

  7. Stage 7

    Grow

    Keep building after launch.

Stage 11. Review the manuscript and publishing goals

Before production begins, we need to understand what the book is, what stage the manuscript is at, who it is for, which formats you need, where you want it available, and whether you want publishing only or ongoing growth support.

Useful inputs: manuscript, working title, genre, target reader, word count, publishing objectives and any previous publishing experience.

Not sure it is ready? Free Manuscript Health Check

Stage 22. Make sure the manuscript is ready

Editing is recommended only where it is genuinely needed. If it is, we explain what kind, why, and what it costs before anything is commissioned.

Developmental editing

Structure, story, argument, pacing, character, chapter order and major content issues.

Copy editing

Clarity, grammar, sentence-level consistency, style, wording and continuity.

Proofreading

Final errors, typos, punctuation, formatting inconsistencies and final production mistakes.

Professional editing is not automatically bundled into every package. Where editorial work is genuinely needed, we explain what is recommended and quote separately. AI does not replace human editorial judgement.

Stage 33. Design the book

Front cover, spine, back cover, interior layout, typography, chapter styling, ebook formatting and illustration where relevant. A cover is not decoration: it signals genre, tone, quality and audience.

We work with specialist designers and illustrators where appropriate, and you approve the direction and the finished work.

Stage 44. Prepare the book for publication

We prepare the information retailers and distributors need: ISBN, title and subtitle, author name, description, categories, keywords, pricing, format, trim size, publication date, contributors and imprint details.

Metadata is the information retailers, distributors and search systems use to understand what your book is, who wrote it and where it belongs.

Publishing on Amazon KDP

Amazon KDP is Amazon’s publishing platform for Kindle ebooks, paperbacks, and hardbacks where available. We help prepare and set up the book correctly. The account is yours and stays under your control.

Wider distribution with IngramSpark

IngramSpark can make books available through a wider distribution network used by bookshops, online retailers, libraries and wholesalers.

Availability through distribution does not guarantee that a physical bookshop will stock your book.

Available to order
A shop can order your book, for example when a reader asks for it.
Actually stocked
A shop has chosen to buy copies and put them on its shelves. That is the shop’s decision.

KDP and IngramSpark

Do I need Amazon KDP, IngramSpark or both?

KDP can be strong for Amazon-focused sales. IngramSpark can support wider trade availability. Many independent authors use both strategically. There is no blanket answer: the right setup depends on your formats, market, goals, pricing and distribution strategy.

Stage 55. Publish the finished book

Final files approved, metadata checked, proofs reviewed, platform setup completed, publication date confirmed, listings checked, book released. Nothing goes live before your final approval.

Stage 66. Give the book a proper launch

Publishing a book and marketing it are different jobs. A launch may include website updates, mailing list, social content, review outreach, ARCs, a launch calendar, retailer checks, author profiles, media materials and Amazon optimisation.

Explore Publish + Grow

Stage 77. Keep building after launch

Books rarely stop needing attention the day they are published. Ongoing growth can include social content, newsletters, your author website, reader list, reviews, Amazon Ads, seasonal campaigns, new editions and future books.

Explore Managed Author

Which publishing package suits you?

  • Publish

    £99/month × 12 = £1,188

    Suits you if…
    You have a finished manuscript and want it professionally published
    What it helps with
    Preparation, design, cover and publication, with you keeping every right
    Not designed for
    Ongoing marketing after launch
    Explore Publish
  • Publish + Grow

    £199/month × 12 = £2,388

    Suits you if…
    You want to publish and build an audience around the book
    What it helps with
    Everything in Publish, plus launch planning and audience growth
    Not designed for
    Fully hands-off support
    Explore Publish + Grow
  • Managed Author

    £299/month × 12 = £3,588

    Suits you if…
    You want more hands-on support before, during and after publication
    What it helps with
    Ongoing managed support with the author platform
    Not designed for
    Authors who want to do most of it themselves
    Explore Managed Author

Your options

What are my publishing options?

Each route suits different authors. Traditional publishers also vary widely; these are general tendencies, not rules.

Traditional publishing

Potential strengths

  • Publisher funds production
  • Professional editorial and design infrastructure
  • Trade distribution
  • Established industry relationships
  • Potential prestige and reach

Potential limitations

  • Difficult to secure
  • Long timelines
  • Less author control
  • Publisher controls parts of the process
  • Royalties shared
  • Marketing support varies by publisher

DIY self-publishing

Potential strengths

  • Maximum control
  • Low platform entry cost
  • Fast publication
  • Direct royalties

Potential challenges

  • You manage everything yourself
  • Editing, cover and formatting are your responsibility
  • Metadata and distribution setup
  • Launch, marketing and troubleshooting

Quill & Reed

You keep

  • Copyright
  • Royalties
  • Your accounts
  • Your reader data
  • Final approvals

We help manage

  • Production and specialists
  • Platform setup and publishing
  • Launch
  • Ongoing growth, depending on package

What Quill & Reed does

  • Manages the publishing workflow
  • Coordinates specialists
  • Prepares production assets
  • Supports KDP and IngramSpark setup
  • Prepares metadata
  • Supports launch
  • Provides author websites
  • Supports ongoing audience growth

What Quill & Reed does not do

  • Promise bestseller status
  • Guarantee bookshop shelf placement
  • Guarantee sales
  • Claim ownership of your book
  • Take your royalties as standard
  • Pretend distribution equals stocking
  • Tell every author their manuscript is brilliant
  • Hide specialist costs inside vague packages

Author control

You approve the important decisions.

Quill & Reed manages the process. You remain the owner.

  1. 01Editorial route
  2. 02Cover direction
  3. 03Final cover
  4. 04Interior
  5. 05Pricing
  6. 06Metadata
  7. 07Publication date
  8. 08Final files
  9. 09Website
  10. 10Launch content

Packages and cost

How much does it cost to publish with Quill & Reed?

Choose how much support you want. Every package is a 12-month agreement: Publish £99/month (total £1,188), Publish + Grow £199/month (total £2,388), Managed Author £299/month (total £3,588).

12-month package

Publish

For authors who are ready to turn a finished manuscript into a professionally published book.

Monthly price
£99 / month
Agreement
12 months
Total commitment
£1,188 (12 × £99)
  • Free Manuscript Health Check
  • Full publishing project management
  • Professional cover design
  • Paperback formatting
  • Ebook formatting
  • ISBN
  • Metadata preparation
  • Amazon KDP setup and support
  • IngramSpark setup and support
  • Proof management
  • Publication setup
  • Amazon author-profile guidance and setup support
  • Basic launch plan
  • Professional editing is not automatically included.
  • Specialist illustration is not automatically included.
  • Bespoke editorial or illustration work is quoted separately.

12-month package

Publish + Grow

For authors who want professional publishing plus a platform, launch support and ongoing content to help build an audience.

Monthly price
£199 / month
Agreement
12 months
Total commitment
£2,388 (12 × £199)

Everything in Publish, plus:

  • Quill & Reed-built author website
  • Domain setup support
  • SEO foundations
  • Mailing-list setup
  • Monthly social-content pack
  • Monthly newsletter content
  • 90-day launch campaign
  • Ongoing book-marketing calendar
  • Review graphics
  • Author-platform guidance
  • Website updates
  • Quarterly metadata and positioning review
  • Content is created for you; you schedule and send most of it yourself.
  • Editing and illustration are quoted separately where required.

12-month package

Managed Author

For authors who want Quill & Reed actively involved in managing their author platform, publishing activity and ongoing audience growth.

Monthly price
£299 / month
Agreement
12 months
Total commitment
£3,588 (12 × £299)

Everything in Publish + Grow, plus:

  • Managed social scheduling
  • Managed social publishing
  • Newsletter distribution
  • Author website management
  • Launch management
  • Monthly campaign planning
  • Review monitoring
  • Ongoing audience-growth support
  • Basic Amazon Ads management
  • Quarterly strategy review
  • Future-book planning
  • Advertising spend is separate.
  • Specialist editing and illustration remain separately quoted where required.

Professional editing, specialist illustration and other bespoke production services are quoted separately where genuinely required.

Transparency

No mystery packages.

If your manuscript needs professional editing, we will say so.

If it does not, we will not invent an ‘editorial enhancement package’ simply to increase the bill.

If a specialist is required, we explain the work, the reason and the cost before anything is commissioned.

Do I need professional editing before publishing?

Possibly. Some manuscripts need developmental work, some need copy editing, and some are already structurally strong but need proofreading. We will not sell editorial work simply because it exists.

A professional book should look professionally published.

Cover design must reflect the genre, audience, tone and retail environment, and stay consistent across a series where relevant.

When the book needs illustration

Illustration may be relevant for children’s books, fantasy maps, educational books, diagrams, specialist non-fiction and selected covers. We manage it through selected collaborators.

Your book should not live on Amazon alone.

An author website gives you an owned presence: book pages, mailing list, news, reviews, media kit, events, future releases and a direct relationship with readers.

How long does publishing take?

It depends on manuscript readiness, editing, cover complexity, illustration, proofing rounds, platform setup and launch timing. A publication-ready manuscript with straightforward production may move much faster than a book needing developmental editing, illustration or major revision. Typical timelines are confirmed after initial review.

Common questions

Do I keep my copyright?

Yes. Your copyright stays with you. Working with Quill & Reed does not transfer it.

Do I keep my royalties?

Yes. Royalties are paid by the retailer or distributor into your own account. We do not take a percentage as standard; we are paid a fixed monthly fee for the work.

Will Quill & Reed own my Amazon account?

No. Your KDP and IngramSpark accounts are in your name and under your control. We help set them up and manage the publishing work within them.

Will my book be available through Amazon?

Yes, via Amazon KDP, as an ebook and paperback, and hardback where available.

Can my book be available through bookshops?

It can be made available to order through trade distribution, such as IngramSpark. Whether a shop stocks it on its shelves is the shop’s decision.

Does IngramSpark guarantee bookshop stocking?

No. Distribution makes a book available to order. It does not guarantee that any physical bookshop will stock it.

Do I need professional editing?

Possibly. Some manuscripts need structural work, some need copy editing, some only need proofreading. We will tell you honestly what we think, and editing is quoted separately where it is genuinely needed.

Do I need an ISBN?

An ISBN identifies a specific format and edition of a book, and different formats usually need their own. ISBN provision is included in the Publish package.

Can I use my own editor?

Yes. Tell us at the review stage and we will plan around their work.

Can I use my own cover designer?

Yes. We will work with their files and check they meet print and ebook requirements.

Can I publish under a pen name?

Yes. Retail platforms allow books to be published under a pen name.

Can I publish paperback and ebook versions?

Yes. Paperback and ebook formatting are both included in the Publish package.

Can I publish if I already self-published before?

Yes. We can help with a new, more professional edition or with your next book.

Can Quill & Reed help with a series?

Yes. Series consistency — covers, metadata, and planning future books — is part of how we think about growth.

What happens after the 12-month agreement?

The terms that apply after the first 12 months will be set out clearly in your agreement before you sign. Your book, files and accounts remain yours either way.

Do you guarantee book sales?

No. Nobody can honestly guarantee sales. We can make sure the book is professionally prepared, properly published and given a well-planned launch.

Your manuscript is yours.

The next step is deciding how you want to publish it.

Quill & Reed — Bring your book to life

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